SEJAL GUPTAPushing Buttons2024Pushing Buttons is a commentary on UI/UX and “user-friendly” design. The website is a collection of micro sites which build anticipation towards an impending event through the metaphor of the button. Each interaction is supposed to literally push the user’s buttons while the user themselves can’t do the same despite the visual queues.
Link to website Selected WorksPushing Buttons2024Pushing Buttons is a commentary on UI/UX and “user-friendly” design. The website is a collection of micro sites which build anticipation towards an impending event through the metaphor of the button. Each interaction is supposed to literally push the user’s buttons while the user themselves can’t do the same despite the visual queues.